WORLD TOP SPORTS

Shakira partnership with in comcast, is providing customers the first and only On Demand video collection showcasing Shakira, the world famous Latin singer and 10-time Grammy winner. Beginning December 15, Comcast will premiere this one-of-a-kind Shakira-dedicated video collection including her newly released single, “Give It Up To Me,” as well as many other hot music videos, biography footage and live performances – all provided exclusively to On Demand viewers in HD. “On Demand allows another way for me to connect with my fans,” said Shakira. “My American fans can now see me and hear my music whenever they like." Comcast will feature Shakira’s chart-topping music videos including Underneath Your Clothes, Whenever, Wherever and one of the top-performing On Demand R&B singles of all time – Hips Don’t Lie, as well as special programming including Shakira’s biography footage in Live and Off the Record in HD On Demand. Shakira fans also have a special bonus option to view the entire Shakira collection without stopping or having to hit play again. This exclusive collection is available to Comcast customers through the On Demand menu by selecting “Top Picks” then “Shakira.”

"One of today's hottest stars Shakira is capping a phenomenal year of exclusive Comcast On Demand music events that also featured U2, Green Day, Taylor Swift and others," said Derek Harrar, Senior Vice President and General Manager of Video and Entertainment Services for Comcast. "The great news is that we built momentum with the music industry this year so 2010 will be even better." Music continues to be one of the most popular categories of On Demand programming with 50-60 million views every month. Comcast offers everything from music videos to live performances across a wide range of music genres giving customers an immersive music experience. Recent artists featured On Demand include Taylor Swift, Green Day, U2, Foo Fighters and ZZ Top.